We were presented briefs with the assets and the marketing plan. As a production designer, my job was to cut out the products, provide a background that would proved the text with enough contrast to have an easy read, while displaying the product. We then presented our web ads to the team, collected notes, and refined them to the point where they were approved by everyone on the team.
The following are an example of the desktop ads created where they will belong on the BEST BUY website:
The following are examples of Media Network Banners that were created for GOOGLE and EPSON. The magenta borders are to be removed so the banners will look native to the website host.
Here are some examples of the native web ads created for ADOBE SOFTWARE ELEMENTS.